Americans’ Interest in Watching Olympics Tumbles to New Low

  • 48% in U.S. say they plan to watch a “great deal” or “fair amount”
  • Sharp decline among women fuels drop in interest
  • Fewer know where games will take place compared with previous years

Forty-eight percent of Americans say they plan to watch a “great deal” or “fair amount” of the 2016 Summer Olympics. This is a sharp drop from 59% in 2012 and easily the lowest percentage planning to watch compared with the past four Summer Games.


Thirty percent say they plan to watch “not much” of the Olympics, and 21% say “none at all” — the highest percentage saying so since Gallup began asking this question in 2000.

These results come from a July 13-17 Gallup poll asking Americans about their plans to watch the Olympics, which begin this week in Rio de Janeiro. Many athletes’ decisions to opt out of the games because of concerns about the Zika virus have already blemished the Rio Olympics. Other controversies have marred the games, including the banishment of the Russian track and field and weightlifting teams due to their widespread drug use. Reports of rooms in the Olympic Village smelling like gas, along with blocked toilets and exposed wires — as well as accounts of sewage in the waters that athletes will swim and row in — have dominated headlines. All of these issues may explain why Americans find the idea of watching the Rio Olympics less appealing than previous Summer Games.

Vial Gallup